eCampaigns : Email campaigns are very effective, but there are many considerations, too.

eCampaigns deliver the right message to the right people at the right time.

The Internet and email are such an integral part of our world now. Why not turn that into your business advantage with a Creative Advantage eCampaign - clearly one of the best, most cost-effective ways to promote your marketing messages.

E-mail is a fast, efficient and a targeted means to deliver your personalized messages to the audience that matters to you. The instantaneous nature of email means you could be getting responses within minutes of sending your email blast. All the while you learn what is working and what is not working faster because email is measurable.

Through the use of images and links an email becomes interactive and can drive users directly to your website or to a specific landing page. Landing pages work well because they can welcome the user with language and creative based on the email they just received, or other offers you want them to see.

But eCampaigns are not without their considerations. How often is too often? What is the best day and time to send an email blast to improve the open rate? How do we avoid the spam filters? What is 'white listing'? What is CAN-SPAM?

These are questions we look forward to discussing with you. Or you can simply let us take care of it.